How to define your mission, vision & purpose with Julian Parmiter, Co-Founder & CEO of Create Academy

Defining your mission, vision and purpose statements is an important step when building a comprehensive brand for your business. Therefore, I was keen to speak to someone who has not only done this successfully but also recently. 

In this episode, I hear from Julian Parmiter, co-founder and CEO of Create Academy. Founded in 2019, Create Academy offers beautifully curated video courses providing unprecedented access to the expertise of today’s best designers, makers, gardeners and chefs - with a mission to help people build their creative confidence.

Having recently evolved Create Academy’s original proposition by launching an annual membership offering, Julian shares his advice on how to define your brand’s mission, vision and purpose and how to remain true to them as you scale. 

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